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the truth
Truth in Rod Building
It would be easy to tell you there's a magic material that makes our fly rods great. It's a simple story loved by sales and marketing teams. But it's not accurate.
Great fly rods are forged from commitment, experience, and passion. It takes commitment to source the right materials and components even if they are a lot more expensive, and it takes commitment to craftsmanship and top quality even if they take much more time.
Mandrel design, combining the right fibers with the right resins in the right proportions, component choices, and design nuances all contribute. Our rods are handcrafted by people who love to fish as much as you do, and they’re put together with the know how that comes from almost forty years of design and rod building experience.
It’s all in the details, and how those details are brought together, and it has a whole lot to do with the people who make your rods. Sure, materials are important. In fact, they're extremely important, but that's just the first step in making a great fly rod.
And that’s the truth.
It would be easy to tell you there's a magic material that makes our fly rods great. It's a simple story loved by sales and marketing teams. But it's not accurate.
Great fly rods are forged from commitment, experience, and passion. It takes commitment to source the right materials and components even if they are a lot more expensive, and it takes commitment to craftsmanship and top quality even if they take much more time.
Mandrel design, combining the right fibers with the right resins in the right proportions, component choices, and design nuances all contribute. Our rods are handcrafted by people who love to fish as much as you do, and they’re put together with the know how that comes from almost forty years of design and rod building experience.
It’s all in the details, and how those details are brought together, and it has a whole lot to do with the people who make your rods. Sure, materials are important. In fact, they're extremely important, but that's just the first step in making a great fly rod.
And that’s the truth.
